Sedlecký kaolin — A web refresh for Europe’s leading Kaolin producer | Digital Product Development by Yolk Studio
Sedleckýkaolin
A web refresh for Europe’s leading Kaolin producer
We successfully modernized the visual identity of Sedlecky kaolin, a Czech mining company with a 130-year heritage. We have transformed Sedlecky kaolin and its subsidiaries, Kitty Care and KaonA, through sleek new websites.
This comprehensive rebranding is not just a refresh, it strategically positions Sedlecky Kaolin as a forward-thinking leader in the mining industry.
What we made
1
Art Direction
Yolk Studio revitalized Sedlecky Kaolín's visual identity, blending Czech tradition with modern digital experiences. Using original 3D visuals and innovative design, we transformed the company's centuries-old brand into a contemporary design, signifying Sedlecký Kaolín's progressive evolution.
2
Interactive storytelling
Yolk Studio crafted a modern redesign for Sedlecky Kaolín's main and child sites, infusing them with interactive story-telling through gaming-styled development. This approach to landscape and in-site storytelling perfectly captures Sedlecký Kaolín’s dedication to progress and advancing the brand.
3
Brand ecosystem
We developed a comprehensive brand ecosystem for Sedlecký Kaolín’s subsidiaries — Kitty Care, Kerastuk, Tusculum, Joker, Rental, and Realitní. Each sub-brand received a unique visual identity while maintaining cohesive ties to the parent brand, ensuring recognition across diverse market segments.
1
Art Direction
Yolk Studio revitalized Sedlecky Kaolín's visual identity, blending Czech tradition with modern digital experiences. Using original 3D visuals and innovative design, we transformed the company's centuries-old brand into a contemporary design, signifying Sedlecký Kaolín's progressive evolution.
Parts of production
Introducing Sedlecký kaolin’s diverse brands
Yolk Studio creatively rebranded Sedlecky Kaolin group’s products, building a unique pivot for its market sectors. This diversified branding plan harnesses the visual traits for captivating diverse product interests and target markets.
Project Details
Client
Sedlecký kaolin
Website
sedlecky-kaolin.cz/Scope
Website strategy, UX/UI design, front-end & back-end development
Team
Design, Developers
Sedleckýkaolin
A web refresh for Europe’s leading Kaolin producer
We successfully modernized the visual identity of Sedlecky kaolin, a Czech mining company with a 130-year heritage. We have transformed Sedlecky kaolin and its subsidiaries, Kitty Care and KaonA, through sleek new websites.
This comprehensive rebranding is not just a refresh, it strategically positions Sedlecky Kaolin as a forward-thinking leader in the mining industry.
What we made
1
Art Direction
Yolk Studio revitalized Sedlecky Kaolín's visual identity, blending Czech tradition with modern digital experiences. Using original 3D visuals and innovative design, we transformed the company's centuries-old brand into a contemporary design, signifying Sedlecký Kaolín's progressive evolution.
2
Interactive storytelling
Yolk Studio crafted a modern redesign for Sedlecky Kaolín's main and child sites, infusing them with interactive story-telling through gaming-styled development. This approach to landscape and in-site storytelling perfectly captures Sedlecký Kaolín’s dedication to progress and advancing the brand.
3
Brand ecosystem
We developed a comprehensive brand ecosystem for Sedlecký Kaolín’s subsidiaries — Kitty Care, Kerastuk, Tusculum, Joker, Rental, and Realitní. Each sub-brand received a unique visual identity while maintaining cohesive ties to the parent brand, ensuring recognition across diverse market segments.
1
Art Direction
Yolk Studio revitalized Sedlecky Kaolín's visual identity, blending Czech tradition with modern digital experiences. Using original 3D visuals and innovative design, we transformed the company's centuries-old brand into a contemporary design, signifying Sedlecký Kaolín's progressive evolution.
Parts of production
Introducing Sedlecký kaolin’s diverse brands
Yolk Studio creatively rebranded Sedlecky Kaolin group’s products, building a unique pivot for its market sectors. This diversified branding plan harnesses the visual traits for captivating diverse product interests and target markets.
Project Details
Client
Sedlecký kaolin
Website
sedlecky-kaolin.cz/Scope
Website strategy, UX/UI design, front-end & back-end development
Team
Design, Developers